Marketing on Radio
90% of Americans still listen to Radio.
Guaranteed that your Ideal Client is one of the 90%
Widespread Audience Reach:
With radio's weekly reach of 90% of Americans, Lotus Media can help your business connect with a broad audience, maximizing exposure and engagement.
Targeted Local Impact:
Radio remains a powerful local advertising medium, and 76% of radio listeners stay tuned during commercials, offering Lotus Media a strong platform to deliver your message effectively.
Influence on Purchase Intent:
52% of listeners have reported being influenced by radio ads to make online searches, emphasizing the role Lotus Media can play in driving potential customers to your business.
Frequency for Recall:
Studies show that repeated exposure to radio ads increases brand recall by 52%, indicating that Lotus Media's strategic radio campaigns can boost your brand's memorability.
Radio advertising offers an attractive cost-per-thousand (CPM) rate, often beating out other traditional and digital advertising avenues, allowing Lotus Media to help you achieve strong returns on investment.